The food industry spent the last stretch doing two things at once: launching products so bizarre they read like satire, and watching its own business models come apart under the pressure of the internet, labor costs, and a customer base that has run out of patience. Both stories are worth telling. Let's get into it.
Quick note before we start: a lot of what's circulating right now as "new" food news is actually 2023 and 2024 material being recycled for clicks. I went back to primary sources on everything in this post. Dates and details below are verified.

